Thomas Le Gras | creatie / concept / art-direction
home,page-template,page-template-full_width,page-template-full_width-php,page,page-id-5,ajax_fade,page_not_loaded,,qode-title-hidden,paspartu_enabled,paspartu_on_bottom_fixed,qode_grid_1300,qode-content-sidebar-responsive,qode-theme-ver-10.0,wpb-js-composer js-comp-ver-4.12,vc_responsive

thomas le gras

I am an advertising creative.

You can contact me here:


+31 (0) 6 21 70 27 24


I worked on projects for:

Bloemenbureau Holland
Albert Heijn
Fox (Sports)
Donald Duck Magazine
Persoonlijk – Stadsboeren

Donald Duck Magazine

Chat with Guus Geluk (Donald’s always lucky cousin) about his luck during the Lucky Weeks of Donald Duck magazine.

concept / art-direction / flow / production


Chill & Win the Coca-Cola Beach House.

An activation for the Coca-Cola summer campaign.

Through “Taste the Feeling” Coca-Cola makes each summer moment special.

By chilling your Coke the logo would change color, if you scan the logo with your cellphone you would have a chance in winning the Coca-Cola Beach House.

I worked on the complete experience of the beach house and created the film and photography for the campaign.

art-direction / production



In 2014 we developed the interactive platform LifeMappr for the transition of the insurance division from ING to NN.

You were able to see your future in real-time. Based on Facebook & LinkedIn data and also based on national statistics we created:


• your timeline of your future

• a film trailer based on your future

• a personal financial report of your future

When the timeline was created, you could start tweaking your future. Each time you changed something in your future timeline, your film trailer and financial report would change.

We created more than 300 scenes to be able to change each film trailer.



Mega Magazine Maand

For the complete magazine portfolio of Sanoma I created the sales campaign.

We came up with a yearly returning event for which we created more than 50 banners to reach different audiences in different phases of the campaign were created. Besides the banners we created on- and offline activations, pre-rolls, a radio commercial and outdoor.

concept / art-direction

Donald Duck Magazine becomes Duckstadkrant.

Part of the ‘Alles is leuker met Donald Duck’ (Everything is more fun with Donald Duck) campaign, for which I created the film, print and banners, we created the homepage takeover.

The regular news of changed to the ‘Duckstadkrant’ (Donald Duck’s local newspaper) of course with articles and local news from Duckstad and neighboring towns.

concept / art-direction

Bloemenbureau Holland

A Floral Affair

For Bloemenbureau Holland (Dutch agency to promote flowers) I created this event. We asked Dutch fashion designer, Bas Kosters, to create pieces of fashion with flowers. Because of its (PR) success, its now a yearly event with each year another fashion designer.

concept / art-direction

personal – Stadsboeren

The foundation Stadsboeren creates urban farming areas on undeveloped pieces of land in Amsterdam. This way we give space to locals to farm, get in contact with neighbors, learn about crops and give some (temporarily) green to the area.

I started the foundation Stadsboeren with a group of friends.


Little Green Bag

Om PR te genereren voor een nieuwe Nederlandse innovatie, de Brinker (een Green Soil Bag), hebben we George Baker gevraagd  zijn hit Little Green Bag opnieuw uit te brengen in samenwerking met Douwe Bob.

Met het nummer, George Baker en Douwe Bob vroegen we aandacht voor de Brinker die preventief helpt tegen de dijkdoorbraken in Bangladesh. Daarnaast ging de opbrengst van het nummer naar dit project.

concept / art-direction