Thomas Le Gras | Chat met Guus Geluk
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Donald Duck – Chat with Guus Geluk

During the Lucky Weeks you were able to chat with Guus (Donald’s always lucky cousin) through Facebook Messenger. He would take you on small adventures through his town Duckstad, but you could also ask him all kind of questions.

Through a homepage takeover on the biggest news website of The Netherlands, NU.nl, we directed people to Facebook Messenger to chat with Guus.

With a banner campaign and broadcasting messaging on Facebook Messenger we converted clicks/chats into sales.